{"id":32353,"date":"2020-12-11T08:02:02","date_gmt":"2020-12-11T08:02:02","guid":{"rendered":"https:\/\/www.proprofsdesk.com\/blog\/?p=32353"},"modified":"2026-05-29T10:13:59","modified_gmt":"2026-05-29T10:13:59","slug":"customer-support-channels","status":"publish","type":"post","link":"https:\/\/dev.proprofsdesk.com\/blog\/customer-support-channels\/","title":{"rendered":"Choose the Best Customer Support Channels for Your Growing Business"},"content":{"rendered":"\n

Ask customers about their go-to customer service channels for contacting any business, and you are likely to get ten different answers-<\/p>\n\n\n\n

Ryan \u2013 \u201cHey! I love talking to service reps over the phone. Makes me feel like somebody is out there to help me.<\/strong>\u201d<\/p>\n\n\n\n

Lisa\u2013 \u201cAs a working woman, live chat works perfectly for me. I can interact with an agent and work on my daily tasks simultaneously. Easy-peasy!<\/strong>\u201d<\/p>\n\n\n\n

And so on\u2026<\/p>\n\n\n\n

But here is a challenge. How do you hire people or train your team to be available on every customer service channel? Well, you don\u2019t have to be available everywhere. <\/p>\n\n\n\n

This blog will help you compare 8 different support channels and choose the ones that perfectly match your business needs and customer expectations. Ready to offer awesome support?<\/strong><\/p>\n\n\n\n

<\/span>What Are Customer Service Channels?<\/strong> <\/span><\/h2>\n\n\n\n

Customer service channels are communication mediums that are used by customers to contact a business during their customer journey. Although traditional channels such as phone support and email have always been the top preference, digital channels such as live chat, social media, chatbots, etc., are also gaining popularity due to their ease of use and device compatibility. <\/p>\n\n\n\n

In an omnichannel customer service approach, your business can deliver seamless customer experiences across channels. For instance, a customer can share his problem via email and then resume the conversation on live chat for an immediate solution. <\/p>\n\n\n\n

<\/span>Which Channels Are the Most Effective for Customer Service?<\/strong><\/span><\/h2>\n\n\n\n

When you ask about the most effective customer service channels, the only answer is- it depends. Successful businesses across the globe deliver exceptional customer service on the channels where their customers are. <\/p>\n\n\n\n

For instance, if you are an emerging e-commerce business, offering live chat support<\/a> can be a great option. Your agents will be able to assist online shoppers and explore upselling opportunities. Similarly, if your customers are avid email users, providing awesome email support<\/a> will be the way forward. <\/p>\n\n\n\n

If you are unsure which customer contact channels to pick for your business, read our last section dedicated to this topic. <\/p>\n\n\n\n

<\/span>8 Best Customer Service Channels that Every Business Should Consider<\/strong><\/span><\/h2>\n\n\n\n

We have compiled a comprehensive list of 8 customer service types that you can include to offer delightful support. Let\u2019s check them out.<\/p>\n\n\n\n

1. Phone Support<\/strong><\/h3>\n\n\n\n

Just a decade ago, for most of us, customer support meant a phone call that started with-<\/p>\n\n\n\n

\u201cTring! Tring! Thanks for calling. How may I assist you?<\/em>\u201d<\/p><\/blockquote>\n\n\n\n

However, even today as we speak, things have not changed much. A whopping 61%<\/a> of customers still prefer the phone over other support channels. No wonder offering phone support is still paramount to high customer satisfaction. <\/p>\n\n\n\n

So what makes the phone an \u2018indispensable support channel\u2019? <\/em><\/strong><\/p>\n\n\n\n

The phone support channel is not considered the quickest way to resolve an issue. However, if you look closely, most customer support issues that start on another channel end up being escalated to a phone call. The reason is simple. During a time of inconvenience, nothing is more comforting than an empathetic human voice.<\/p>\n\n\n\n

Here are some top benefits of phone support: <\/p>\n\n\n\n